Invalid quantity. Please enter a quantity of 1 or more.
The quantity you chose exceeds the quantity available.
Please enter your name.
Please enter an email address.
Please enter a valid email address.
Please enter your message or comments.
Please enter the code as shown on the image.
Please select the date you would like to attend.
Please enter an email address.
Please enter a valid email address in the To: field.
Please enter a subject for your message.
Please enter a message.
You can only send this invitations to 10 email addresses at a time.
$$$$ is not a properly formatted color. Please use the format #RRGGBB for all colors.
Please limit your message to $$$$ characters. There are currently ££££.
$$$$ is not a valid email address.
Please enter a promotional code.
N/A
Sold Out
Pending
You have exceeded the time limit and your reservation has been released.
The purpose of this time limit is to ensure that registration is available to as many people as possible. We apologize for the inconvenience.
This is option is not available anymore. Please choose a different option.
Please read and accept the waiver.
All fields marked with * are required.
Please double check your email address. The email address format does not appear valid.
$$$$ requires a number between ££££ and §§§§
US Zipcodes need to be 5 digits.
Please double check your website URL.
All fields marked with * are required.
Your credit card expiration date is in the past.
Your credit card CSC needs to be 4 digits.
Please confirm your order:
$$$$
You have selected to Pay by Check.
Click OK to confirm your order.
Please confirm your order:
$$$$
You have selected to Pay at the Door.
Click OK to confirm your order.
Please confirm your order:
$$$$
You have selected to Pay upon Receiving an Invoice.
Click OK to confirm your order.
Your credit card CSC needs to be 3 digits.
Your billing zip code needs to be 5 digits.
There was a problem saving your address.
There was a problem saving your credit card info.
There was a problem saving your personal information.
Please select the date you would like to attend.
McAfee Secure sites help keep you safe from identity theft, credit card fraud, spyware, spam, viruses and online scams.
Copying Prohibited by Law - McAfee Secure is a Trademark of McAfee, Inc.
Unknown card type.
No card number provided.
Credit card number is in invalid format.
Wrong card type or credit card number is invalid.
Credit card number has an inappropriate number of digits.
Please enter numbers here.
Please enter an integer value.
Numbers must be less or equal to $$$$
All the required fields have not been filled out. Click OK to proceed without all the required information, or click Cancel to finish entering the missing data.
Sorry, invalid event registration form.
Sorry, invalid event or database error.
Sorry, quantity must be a positive integer.
Sorry, you did not select a valid ticket.
Sorry, invalid event organizer email address.
Your order was canceled.
Thank You. Your order has been successfully completed. Your name and email address have been added to the list of event attendees.
Sorry, that option is sold out.
Sorry, that option is no longer available.
Sorry, there are only tickets of that type still available.
Sorry, you entered an invalid quantity. Please enter a quantity of 1 or more next to the type or types of tickets you would like to purchase.
Sorry, you did not select any tickets to purchase. Please enter a quantity of 1 or more next to the type or types of tickets you would like to purchase.
Sorry, there are no tickets left for this event.
The tickets, ticket quantity or date and time you've requested are no longer available, due to previous sales. Please choose a different date, time or number of tickets and place your order again.
Sorry, one or more of the tickets you requested are no longer available for purchase.
Sorry, you need to select the date you want to attend.
Sorry, the promotional code you entered is not valid yet.
Sorry, the promotional code you entered has expired.
Sorry, the promotional code you entered is not valid.
Your session has expired. Try ordering again.
Sorry, your requested ticket quantity exceeds the number provided by your promotional code.
Sorry, the tickets you are trying to order are not currently available.
Sorry, the payment type chosen is invalid for this event.
Sorry, there is only 1 ticket left for this event.
Sorry, there are only tickets left for this event.
We're sorry, this invitation is invalid.
We're sorry, this invitation has already been used.
We're sorry, you already have an order being processed for this event. Please wait a few minutes and try again.
We're sorry, there is a problem with your invitation. Please try again.
Invalid quantity of tickets selected.
Invalid donation amount.
Sorry, the promotional code you entered has been claimed.
The payment was cancelled.
The payment was declined by the bank.
The payment failed.
The payment expired.
Sorry, the payment type chosen is invalid for this event.
Sorry, your billing address was not saved properly, please try again.
Sorry, we experienced an internal error, please try again.
The captcha you entered is invalid. Please try again.
Invalid credit card selected. You have been logged out.
Sorry, your team selection was not valid.
Sorry, the payment type chosen is invalid for this event.
Sorry, your billing address was not saved properly, please try again.
Sorry, we experienced an internal error, please try again.
State
Zip Code
Province
Postal Code
County
State/Territory
State/Province
Event Details
Reining in Online Influencers: The Emerging Role of Strangers in
Health Care Decisions
Everyone's an expert online. Armchair doctor
wannabes are doling out diagnoses faster than the time it takes to
update Facebook or post on Twitter. But who's vetting this advice?
When bad information goes viral it not only may be dangerous, it
can also create a huge liability for consumers and healthcare
organizations. In this session, Karen Albritton, President of
Capstrat, Gayle Tuttle Director, Strategic Communications for Blue
Cross and Blue Shield of North Carolina and Katie Ratchford of
Carolinas Healthcare will address the idea of crowdsourcing medical
information, the effect it's having on the patient-doctor
relationship and what it could mean for the business of health
care.
The
Panel
Karen
Albritton is president of Capstrat, a
communications agency in Raleigh, NC providing public relations,
marketing public relations, public affairs and digital services.
She oversees Capstrat’s operations and is a central figure in the
firm’s strategy, management and recruitment.
With an uncanny ability to study a problem and see immediate
opportunities, Karen has a knack for finding real solutions that
work for clients. She combines a constant pursuit for excellence
and tenacious competitiveness with strategic insight and broad
industry experience. Karen has a firm grasp on the fundamental ins
and outs of the communications business — and a keen sense for its
rapidly changing landscape. Karen has proved integral in launching
new services at Capstrat – digital in 2001 and engagement marketing
in 2007.
Karen stays involved in the community by serving on several boards
of directors, including the NCBioScience Industry, Triangle Chapter
of the American Marketing Association and Wake Education
Partnership. Karen earned her B.A. in journalism and political
science from the University of North Carolina at Chapel
Hill.
Gayle
Tuttle is Director of Strategic Communications at
Blue Cross and Blue Shield of North Carolina (BCBSNC). There she is
responsible for the company's major communications initiatives,
social media strategy and implementation; and for trying new things
- HealthCampRDU, blog talk radio. Prior to her career with BCBSNC
she owned and operated Perigee Healthcare Services, Inc. a
healthcare data abstraction firm. Before that she worked as a
newspaper reporter covering politics, the plight of humanity and
eventually Congress and the White House. Gayle is a graduate of
East Carolina University.
Katie Ratchford is a public relations specialist
with
Carolinas HealthCare System. She joined the organization in May 2008
after graduating from the University of North Carolina at Chapel Hill.
Katie is primarily responsible for promoting the Faculty physicians at
Carolinas Medical Center, the flagship hospital of Carolinas Healthcare,
and
manages and oversees the social media pages for the organization.
Katie is also responsible for day-to-day
communications with
the local and regional media to proactively promote CHS, and respond to
media
requests for interviews with leadership, physicians, staff and
patients.
She also assists her team with crisis management and response, special
events
planning, and executive communications.
Who Should Attend: anyone with intermediate to
advanced understanding of Social Media, web2.0, SEO, marketing and
media.
*This event hopes to promote a higher level discussion -
NOT AN ENTRY LEVEL
DISCUSSION.
Date: Tuesday, September 21st
Time: 7:30 am to 9:00 am
Location: Mez at the EpiCentre in Uptown Charlotte
Cost: $25 per person including a continental
breakfast buffet, coffee/water, tax and gratuity. (parking is
validated)
National History: The Social Media
Breakfast was founded by Bryan Person
in August 2007 as an event where social media experts and newbies
alike come together to eat, meet, share, and learn. Marketers, PR
pros, entrepreneurs, bloggers, podcasters, new-media fanatics, and
online social networkers are all welcome to attend. The breakfast
series began in Boston and has now spread to more than a dozen
cities throughout the United States and around the world.
Attendee List
Sort by: Date | First Name | Last Name
When & Where
EpiCentre
210 East Trade Street
Charlotte,
28202
Tuesday, September 21, 2010 at 7:30 AM (EDT)
Add to my calendar
In order to purchase these tickets in installments, you'll need an Eventbrite account. Log in or sign up for a free account to continue.
